Product + UX Design + Startup Advisor

Sidecar Brand Identity


Branding & Identity

Brand identity and logo design for a startup that focused on voice communication paired with real-time sharing (video, photos, search information). Not to be confused with this other Sidecar app that came along shortly after.

Shown: Competitive / Comparative review, moodboards, early hand-drawn sketches, mid-fidelity concepts and polished final concepts.



// Brand Strategy

// Art Direction

// Logo Design