TV Remote & UI Concept 2011
Award: ID Magazine (2011)
The SoftRemote was a product concept I conceived as a reaction to two observations:
1) Remote control UX was horrific and hasn't changed in decades, with a hundred buttons that turn a relaxed activity into one of anxiety and work.
2) TV is isolating and turns a social environment - the living room - into one of anti-social silence and inertia.
The SoftRemote system brings elegance and a social atmosphere to the living room. It consists of four remote controls and a “dish” which transmits to the television and stores the remotes when not in use.
It's simple UX and interaction design allows users to do quite a bit with a minimum selection of gestures:
1) Squeezing the SoftRemote makes the remote widget appear on the screen.
2) Rotating the SoftRemote allows users to select between a variety of actions, such as recording, taking a snapshot, or even basic TV controls like volume and channel selection.
3) Squeezing again makes a selection.
4) Pulling away goes back up a level. Once at the top, it also makes your widget disappear (or just wait 3 seconds).
Up to 4 people can use the SoftRemote on-screen at once. Each remote has a unique color and corresponds to its on-screen menu. The project was meant as an exploration of how to evolve TV beyond a purely passive experience, and has inspired innovations for both startups and corporations in the television space.
// Interaction Design
// Visual Design
// Creative Direction (Industrial Design)
// Motion Graphics & Video